Reckitt Benkiser asked Two Heads to work on two of their key brands. A Bonjela sales aid was required to introduce the latest addition to the Bonjela range, a soothing gel formulated for babies. Working within the brand guidelines a creative and informative solution was reached which extended the theme created by the television advert. A trade advert was also created to promote the Lemsip Max Strength brand which coincided with a £5 million TV campaign. |